Suishouji

DIFFERENTIATOR

Suishouji has synced up with finance record

of hundreds of facilities including major banks, therefore allow users to have a detailed finan-

cial record keeping function. The platform also provides finance market that provide various bonds, stocks application and purchase. Compare to other complicated platforms, Suishouji is very user-friendly and simple

AUDIENCE

Age: Dominantly 25-35 years old

Location: Workplace, home

Gender: Female

Occupation: Working professionals

Psychographics

High level of education

Lives in highly developed

urban areas

Highly loyal customers

Finance savvy and detailed

oriented

BACKGROUND

Fouding Year: Launched on June 2010

Major events: Top finance app on Appstore fore consecutive 500

days till December 2012

Reached over 150 million registered

users on February 2015

PARTNERSHIPS

CASE STUDY

CASE 1: Collaborated with Wochacha, barcode price comparison app, and developed scanning

record keep method

CASE 2: Collaborated with charity organization ' Free Lunch' and provided special designed financial

management applcation

CASE 3: Collaborated with China CITIC Bank to sync up credit card records

CONTACT INFORMATION & WEBSITE

Customer Service

Sina Weibo: @随手记

Tencent Weibo: @随手记

Website: http://www.feidee.com/money/

Collaboration :

Financial Institution: garin_nie@kingdee.com

Internet Flow: zhihua_zhang@kingdee.com

Mobile Manufacturer: peter_zou@kingdee.com

FEATURES

POPULAR ELEMENTS

USE

◆ Asset management

◆ Online bank synchronization

◆ Stock and bonds purchase

◆ Register Accounts

◆ Manage credit cards

◆ Manage bank accounts

◆ Stocks and bonds purchase

◆ Finance Management Community

Feidee.com

PRESENCE

OWNERSHIP

MONTHLY ACTIVE User

8.7 Million

Awareness : 7

Loyalty : 8

Advocacy : 9

Consideration : 6

Conversion : 6

Finance Management

Record Keeping

Bonds&Stock Purchase

App - iOS

App - Android

Windows Phone

Online