DIFFERENTIATOR
Aiming at white collars and college students,
Kaixin is a popular social networking system. The platform has a large userbase, though it's growing slowly as new social media platforms emerge. Compare to other platforms on the market, Kaixin has its own target audiences and its has won great reputation among them.
The platform has multimedia postings, chat-
rooms and games that attractes users greatly
CONTACT INFORMATION & WEBSITE
Collaboration
Human Resource: jobcorp.kaixin001.com
Advertising: zizhucorp.kaixin001.com
Marketing:mktcorp.kaixin001.com
Business: hezuocorp.kaixin001.com
PRESENCE
OWNERSHIP
MONTHLY ACTIVE User
Connect Users
35 million
Awareness : 8
Loyalty : 9
Advocacy : 6
Consideration : 7
Conversion : 9
36KR
Social Gaming
Blog & Posts
APP - iOS
APP - Android
Windows Phone
Symbian
Nokia
Online
Content Sharing
Beijing Kaixinren
Information
Technology
Co. Ltd.
FEATURES
POPULAR ELEMENTS
USE
â—† Register account
â—† Blog and daily status update
â—† Multimedia contents sharing
â—† Watching videos
â—† Social gaming
â—† Survey and voting system
â—† Blog and status update
â—† Multimedia posts
â—† Connect with friends
â—† Social gaming
TBWA/Shanghai